Customs Clearance Procedures for the Importation of Advertising Matter and Samples

The term "advertising matter" refers to the promotional materials printed or engraved with the advertiser's logo or trademark or advertisement. The term “samples” refers to goods stamped or marked “sample” or “not for sale”, or goods declared as “sample or not for sale and provided for trading or production reference only” in the documents attached to the Customs declaration. The term “no commercial value” means that goods do not have transaction value and have been damaged or destroyed and therefore could not be provided for normal use.

In addition, advertising matter and samples may be exempted from import duty if any one of the following conditions has been met:

1. Possessing no commercial value.

2. Other than those stated in the preceding Subparagraph and with customs value no more than NT$12000.

Advertising matter and samples with customs value over the duty-free limit prescribed in the preceding Article shall be subject to import tariff on the exceeding part.

Where the advertising matter and samples are imported through air transportation at a quantity deemed reasonable by the Customs, the freight calculated in determining the customs value shall be one-tenth of the actual freight.

Where the imported advertising matter and samples should be examined by the Customs in accordance with trade management, the Customs shall examine the relevant documents of import regulations and release the goods.

The value of advertising matter and samples shall be based on the FOB price stated on the supporting documents submitted by the consignee or the FOB price determined by the Customs. In case the FOB price is unavailable, the FOB price shall be 70% of the customs value assessed and determined by the Customs.

Imported samples may proceed with pre-entry declaration and submit import declaration form to the Customs for review in advance. A declaration form marked with a stamp of “Samples for early processing” gives a priority higher than regular imported goods and will be processed rapidly.

Customs clearance for the importation of advertising matter and samples shall be governed by the Regulations Governing Customs Clearance for Importation of Advertising Matter and Samples.